As Vice President of Marketing & Customer Experience at Mission Rock Residential, Ashley is responsible for the implementation and execution branding initiatives for both the individual communities as well as Mission Rock overall. She oversees customer experience initiatives for over 30,000 units in 18 states.
Ashley supervises programs related to community websites, digital advertising, branded collateral, social media, and reputation management. Ashley developed Mission Rock’s online reputation management program in 2016, and as a result, the amount of online feedback has improved over 165%.
Ashley brings 12 years of industry experience and joined Mission Rock Residential when it first began in 2012. Additionally, she has over 7 years of experience in marketing and Public Relations, working with clients like Pinkberry, Chick-fil-A, and the Southern Colorado Craft Lager Festival.
Ashley graduated from Metropolitan State University of Denver with a Bachelor’s degree in Journalism/Public Relations.